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🎨 Digital & Creative✦ nasscom IT-ITeS SSCNSQF L 5🏛️ GoI ₹12K Eligible📚 NAAC Evidence
SEO & Content Strategy Specialist
NSQF Level 5
Develop and execute SEO strategies, content calendars and editorial frameworks that drive organic traffic and brand visibility aligned to nasscom NSQF Level 5 (SSC/Q8602). SEO & Content Strategy Specialists are foundational to every digital brand's growth engine, combining technical and creative expertise.
₹2–4L
Avg Salary
L 5
NSQF Level
20 cr.
ABC Credits
₹12K
GoI Incentive
Program Overview Video
1,500+ enrolled₹28L top package150+ hirers
NSQF LevelLevel 5
ABC Credits20 credits
GoI Incentive₹12,000
Salary Range₹2–4 LPA
Official Partners
MeitY · FutureSkills Prime
Ministry of Electronics & IT, Govt. of India
NSDC · Skill India
National Skill Development Corporation
Qualification Pack Specification
SSC/Q8602| QP Code | SSC/Q8602 |
| QP Version | v2.0 |
| NSQF Level | Level 5 |
| ABC Credits | 20 credits (NEP 2020 / NCrF compliant) |
| Certification Body | nasscom IT-ITeS Sector Skills Council |
| Assessment Body | NSDC Authorized Assessment Partner |
| Alignment | FutureSkills Prime · Skill India · NSQF 2022 |
| NAAC Criteria | 1.3.3 · 3.3.1 · ABC Integration Eligible |
| GoI Incentive | ₹12,000 per eligible candidate (via PFMS) |
| Industry Sectors | IT · ITeS · Telecom · BFSI |
Who is this program for?
Colleges, HoDs & Principals
Use nasscom CAC certificate as NAAC evidence under Criterion 1.3.3 & 3.3.1. Map syllabi to NOS standards. Fulfil ABC credit obligations for NEP 2020 compliance.
🎓 NAAC Evidence Provided
Placement Officers (TPOs)
nasscom-certified students are recognised by 300+ nasscom member companies. Higher offer-to-joining conversion from NSQF-aligned candidate profiles.
✅ 300+ nasscom Companies
Final Year Students & Freshers
Earn NSQF certification, ABC credits, and government incentive via PFMS direct bank transfer on placement.
💰 ₹12K GoI Incentive
Working Professionals
Upskill with industry-recognised NSQF certification. nasscom member companies fast-track QP-certified profiles in hiring pipelines.
Corporates & HR Teams
Pre-screen candidates using nasscom QP credentials. Qualify for GoI incentives when upskilling existing workforce via NSDC-approved schemes.
Official NAAC Evidence Support for Higher Education Institutions
Earn a nasscom Curriculum Alignment Certificate (CAC) — accepted as NAAC audit evidence. Institutions gain credible documentation for accreditation and NEP 2020 compliance.
National Occupational Standards (NOS)
SSC/Q8602MandatorySSC/N8611
Conduct keyword research and define SEO content strategy
36 hrs
MandatorySSC/N8612
Perform technical and on-page SEO optimisation
48 hrs
MandatorySSC/N8613
Execute off-page SEO and measure organic performance
42 hrs
MandatoryDGT/VSQ/N0102
Employability Skills
60 hrs
What You'll Be Able To Do
8 outcomes01
Conduct keyword and search-intent research to build topic clusters and content strategies
02
Perform technical SEO audits covering crawlability, indexation, site speed and structured data
03
Optimise on-page elements including titles, headings, metadata and internal linking
04
Develop editorial calendars and content briefs aligned to search demand and brand voice
05
Plan and execute off-page and link-building strategies within ethical guidelines
06
Measure organic performance using search analytics and rank-tracking tools
07
Apply E-E-A-T and Core Web Vitals principles to improve content quality and UX
08
Adapt content strategy for emerging search surfaces including voice, video and AI overviews
Government of India Incentive — ₹12,000 per Eligible Candidate
Via FutureSkills Prime · MeitY + nasscom · Disbursed through PFMS directly to learner's bank account
₹4,500
Training Fee Support
₹7,500
Post-Placement Incentive
PFMS
Direct Bank Transfer
Eligibility: Indian citizen, age 15–45. First-time skill certification only. Valid Aadhaar + active bank account required.
Curriculum & Syllabus
6 modulesSSC/Q8602
📚
6
Modules
🎯
8
Outcomes
📋
4
NOS Units
🏆
L5
NSQF
01
Search Fundamentals & SEO Strategy
7 topics
▾
02
Technical SEO & Site Architecture
8 topics
▾
03
On-Page SEO & Content Optimisation
8 topics
▾
04
Content Strategy & Editorial Planning
8 topics
▾
05
Off-Page SEO, Analytics & Reporting
8 topics
▾
06
Capstone: SEO Audit & Content Strategy Portfolio
8 topics
▾
Want the full syllabus with NOS breakdowns & assessment pattern?
Constituent Workshops
1 workshopsComplete these nasscom-certified workshops to build the foundation for SEO & Content Strategy Specialist. Each awards NSQF credits and ABC credits independently.
SEO & Content Strategy Workshop
Skills & Tech Stack
Tools & Technologies
Google Search ConsoleGoogle Analytics 4SEMrushAhrefsScreaming Frog SEO SpiderMoz ProSurfer SEOGoogle Keyword PlannerYoast SEOGoogle PageSpeed InsightsSchema.org / Schema markup generatorLooker StudioWordPressGoogle TrendsAnswerThePublicClearscopeGoogle Business ProfileChatGPT
Enroll Now or Request a Batch
Enrolling 10+ students? Ask about institutional pricing, MoU support and NAAC documentation.
nasscom Member Companies — Active Hirers
16 companiesTCSInfosysWiproHCL TechnologiesCognizantTech MahindraAccentureIBMCapgeminiLTIMindtreeHexawareMphasisFlipkartAmazonMiQ DigitalDentsu