Entrepreneurship and Startup Fundamentals
Why colleges run this
Your Incubation Centre and your BBA in Entrepreneurship Development already do this work — the workshop gives every other branch a route into it.
Course outcomes
CO1
Construct a business model canvas for a proposed venture
K3CO2
Calculate unit economics and the break-even point for the venture
K3CO3
Conduct customer-discovery interviews and classify the evidence they produce
K4CO4
Deliver an investor pitch stating the problem, model and ask
K3CO5
Evaluate a peer venture's canvas for its riskiest assumption
K5Modules tap a module for its theory & lab
Hours shown are the recommended 2-day format — module time scales to the duration you pick.
01The business model canvas4 h
Theory
Value proposition, segments, channels, revenue and cost structure
Lab
Canvas a real local business, then your own idea
Output
Two completed canvases
02Unit economics4 h
Theory
Price, cost, contribution, break-even, simple projections
Lab
Model the economics of the team's idea
Output
Unit-economics sheet
03Customer discovery4 h
Theory
Problem interviews, listening for evidence, pivot signals
Lab
Conduct five discovery conversations
Output
Discovery evidence log
04The investor pitch4 h
Theory
Narrative, traction, the ask; pitching to a real founder
Lab
Pitch to a panel including a practising founder
Output
Delivered pitch deck
Every participant receives
Certificate of completion Course material LMS access Interview question bank Mock interview & viva practice Optional nasscom NSQF assessment